The AI Shift Is Here, Now It’s Time to Bring People Back Together Posted on Posted onJanuary 7, 2026January 11, 2026By vbpetersen AI is speeding up change in ways that can overwhelm teams and disrupt alignment. This article explores why leaders must create intentional moments for clarity and connection before the pace of AI outgrows their culture. … Read More >The AI Shift Is Here, Now It’s Time to Bring People Back Together
We Help Business Owners Increase Sales by Designing Experiences That Get Clients Excited, Aligned, and Ready to Buy Posted on Posted onDecember 3, 2025September 29, 2025By vbpetersen Let’s talk about the obvious—because sometimes, that’s where the gold is. Just because you know your product or service is … Read MoreWe Help Business Owners Increase Sales by Designing Experiences That Get Clients Excited, Aligned, and Ready to Buy
EQ in Action: Why Emotional Intelligence 2.0 Belongs in Every Marketing, Operations, and Event Plan Posted on Posted onNovember 5, 2025September 29, 2025By vbpetersen Spreadsheets and schedules keep the lights on. But if you want marketing campaigns that connect, operations that don’t grind people … Read MoreEQ in Action: Why Emotional Intelligence 2.0 Belongs in Every Marketing, Operations, and Event Plan
Why The Art of Gathering Is a Business Must-Read—And How We Bring It to Life at E3 Planning Posted on Posted onOctober 1, 2025December 12, 2025By vbpetersen “Gatherings crackle and flourish when real thought goes into them.” – Priya Parker There are business books that teach. And … Read MoreWhy The Art of Gathering Is a Business Must-Read—And How We Bring It to Life at E3 Planning
The Pour Isn’t the Problem: How Wineries Can Reclaim Connection (and Membership) Through Better Gatherings Posted on Posted onSeptember 3, 2025October 3, 2025By vbpetersen It’s been a strange couple of seasons in Sonoma County wine. Tasting room traffic is down. Club events have quietly … Read MoreThe Pour Isn’t the Problem: How Wineries Can Reclaim Connection (and Membership) Through Better Gatherings
Beyond the LinkedIn Echo Chamber: Smarter Ways for CEOs to Tell Their Story Posted on Posted onAugust 1, 2025August 21, 2025By vbpetersen Let’s be honest: another LinkedIn post isn’t going to cut it. Sure, it might rack up a few likes from … Read MoreBeyond the LinkedIn Echo Chamber: Smarter Ways for CEOs to Tell Their Story
Is It Normal for Internal Change to Feel This Chaotic? Posted on Posted onJuly 14, 2025July 15, 2025By vbpetersen You’re not imagining things. That pit-in-your-stomach feeling, the missed deadlines, the third emergency meeting this week—yep, change can feel wildly … Read MoreIs It Normal for Internal Change to Feel This Chaotic?
Your Annual Planning Retreat Isn’t Broken—But It’s Probably Boring Posted on Posted onJune 2, 2025June 2, 2025By vbpetersen Why experiential retreats drive better business outcomes (and how we designed one that worked) Most teams don’t need more ideas—they … Read MoreYour Annual Planning Retreat Isn’t Broken—But It’s Probably Boring
Connections! Posted on Posted onAugust 6, 2019May 27, 2025By vbpetersen This week is ILEA LIVE Minneapolis! For those of you not acquainted with this fine event, it is the annual … Read MoreConnections!
5 ways to punch up your Instagram factor Posted on Posted onMay 9, 2019May 9, 2019By vbpetersen What’s a sure fire way to encourage social media buzz around your pop-up, launch, booth, or event? Make your design … Read More5 ways to punch up your Instagram factor
